



Now YOU can make great ‘ART’ in these FOUR easy steps!
1. Make something sufficiently vague as to be open to a range of interpretations.
2. In its description waffle on a bit in an equally vague and equivocal manner. Keep em’ guessing! Don’t forget to use long and obscure words – the more impediments to actual, meaningful communication the better!
3. Wait for the local population of snobs to ooze into view.
4. Reap the rewards of their overblown, pretentiously ‘deep’ interpretations as they subconsciously (and sometimes even consciously) project their own imaginations onto it. Now your work can be a thousand times more profound, in thousands of different ways – the only limit is the human imagination!
